Jessica Higgins is a public speaker, strategic consultant and a published author on creating end-to-end culture design solutions in healthcare, higher education, governments and large corporations. Her clients include Microsoft, Zappos, Roche, AT&T, Pfizer, L'Oreal, US Bank, Babson College, and many others. She splits her time between Miami, FL, San Diego, CA and Scottsdale, AZ. 

For speaking engagements, interviews and other inquiries please contact her publicist, Kat Fleischman, at kathfleisch@gmail.com. 

Publication: My Thoughts on Employment Brand

The full article of 26+ Experts On Employment Brand is published HERE.

My excerpt is listed below:

Employer Branding is your future PR Fiasco, when your promise doesn’t match the reality inside your business.

It only takes one interested and upset employee.

It is for this reason I recommend that you carefully consider your internal culture first before you even begin to think about your Employer Brand.

When the employment experience is a good one, the Employer Brand may even take care of itself.

What Employer Branding can be, is your most powerful marketing tool ever constructed.

-Jessica Higgins is Chief Operating Officer of Gapingvoid Culture Design Group.

 

 

Jessica Higgins is a public speaker, strategic consultant and a published author on creating end-to-end culture design solutions in healthcare, higher education, governments and large corporations. Her team's clients include Microsoft, Zappos, Roche, AT&T, Pfizer, L'Oreal, US Bank, Babson College, and many others. She splits her time between Miami, FL and Scottsdale, AZ.

#AskMeAnything

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Toronto Talk: Influencing Broad Sweeping Changes in Support of Your Innovative Ideas

Toronto Talk: Influencing Broad Sweeping Changes in Support of Your Innovative Ideas